Service BusinessThe Challenge
Modern Smart Home installs automation, security, and home technology across the East Valley, a business built on making houses smarter. Their marketing hadn’t kept pace with their product. The website didn’t demonstrate what a smart home actually feels like to live in, and the company wasn’t showing up for the local searches, particularly around Chandler, where their next customers were looking.
The Strategy
Smart home services are visual: telling someone their lights can follow them around the house is nothing like showing them. So we built the plan on three legs, a WordPress website engineered to explain and convert, a professional video series that demonstrates the technology in real rooms, and Chandler-focused local SEO so the people seeing that content were the ones close enough to buy.
The Execution
- Designed and developed a WordPress website highlighting Modern Smart Home’s products and services, with interactive elements and navigation built for homeowners researching automation
- Targeted web design and development at the local market, optimizing pages for Chandler-area searches while keeping the site relevant to the broader Phoenix metro
- Produced a series of videos in Chandler and around Arizona showing smart home technology in everyday use, the practical, “here’s what your morning looks like” content that turns curiosity into consultations
- Ran targeted digital marketing campaigns pairing the video content with lead-generation landing pages
We didn’t just build a website, we crafted a digital experience that educates, inspires, and converts. From targeted Chandler SEO to impactful video production, our customized approach delivered clear results: soaring online visibility, booming lead generation, and a brand image that truly reflects their cutting-edge solutions. We’re proud to play a part in their digital transformation and excited to see them continue to redefine the smart home landscape!
